Technology

Opensocial: Google’s social gadgets ready to compete with Facebook’s social ads

Marketers in the US spent 7.8% of their total online marketing budget on social media marketing in the third quarter of 2007. Social networking sites, realizing their advertising potential, have unleashed new and better advertising platforms to attract advertisers and developers alike. Google recently announced the beta launch of its OpenSocial platform. Google gadgets are…

Business

How To Trade – Book Review – John Murphy, Market Analysis

Most of the literature that looks at asset allocation that links multiple markets has a heavy dose of macro and microeconomics. Generally, macro-micro relationships require the application of econometric models to understand the structural links between the two intertwined fields of the economy. John Murphy does away with strict statistical methods and preserves economic logic…