PAY PER CLICK (PPC) ADVERTISING: Advertising through the PPC method allows you, as a business owner, to place advertisements using keywords within search engine results pages, of course, for a price. The goal of PPC is to help website business owners attract targeted customers. Target customers are those who are already searching for your or…

When it comes to subscribing to a pay TV provider, you’re not short of options. From the big boys like Sky, Virgin and BT to smaller providers like TalkTalk and streaming services like Amazon and Netflix, expanding your TV horizons has never been such a difficult choice. For many, however, the choice will come down…

I still remember the day I found out that SEGA was going to discontinue the Dreamcast. It was early 2001 and the PlayStation magazine I was reading (we used to read magazines back then) was covering the demise of the Dreamcast before quickly moving on to PS2 hits. Thanks to those successes and the massive…

“If executed well, educational video games can provide a strong framework for inquiry and project-based learning,” says Alan Gershenfeld, co-founder and president of E-Line Media, a computer and video game publisher and industry founder. Member of the Center for Games and Impact at Arizona State University. “Games are also uniquely suited to fostering the skills…

Looking for an app to mirror your iPhone screen to PC or Mac? If so, we suggest you check out 5KPlayer which is compatible with Windows OS and Mac OS X. One of the best features of this app is that it supports AirPlay. This feature allows you to use the player to mirror your…

The music industry has always been notoriously unpredictable, and the old A&R maxim that the cream always comes out on top is far from a fact. For any band that makes a living from their music, there are at least a thousand that never will, and the proportion of musicians who actually get rich through…

Nintendo’s Wii console really revolutionized the way we view video games. Instead of sitting on the couch twiddling your thumbs, you should get up and move your whole body. Ever since the Wii came out, Nintendo has worked hard to create a new console that takes its unique gaming experience to another level. After a…

Where do your customers find you? In 2012, more than ever, entrepreneurs need to be where their potential customers are looking for their product or service. But where do you put your limited marketing dollars? It’s not print, it’s not direct mail, it’s not the Yellow Pages, and it’s certainly not telemarketing. You are smart…

I’m going to tell you some pricing secrets regarding video biographies, or “family history documentaries” as they are sometimes known. How much should you expect to pay and what can you expect to get for your hard-earned video biography money? Video biographies are gaining prominence as a highlight for an anniversary, reunion, or milestone birthday….

The three wise men failed miserably in their calling. They were Zoroastrian followers who were helped to their birthplace to fulfill their various destinies. But instead of their main vocation, which was to protect the child with his riches so that he would not fail in the performance of his duties, they gave him earthly…