Unless you have been living in a cave for the last two years, you should already be aware that we are still in the midst of the Covid pandemic. No country can say with certainty that it has reached the endemic stage. So watching streaming shows and making Tiktok videos doesn’t have to be our only hobby. I feel that all entrepreneurs should read at least one business book a week to recharge their business intelligence and keep up with world-class business knowledge. Sometimes the benefits of a well-structured business reading program will outweigh attending a graduate program. Here are some tips on how to buy a business book and see how you can maximize its value.
Bibliography
This is the first place (if any) I will scan before I open the book at the bookstore. The reason is that I want to understand how thorough and serious the author is in preparing the content of the book. Just by looking at the reference sources, I can tell if your book is based on the “Google inspired” search. I also want to see if your information is up to date as well.
Skilled
Next, I will read the author’s biography and discover his strengths and experience. I can even email you to request more details.
Research
Some business books are the culmination of years of research on a specific topic. The book is crucial as it summarizes the findings and saves readers countless hours of research analysis. Therefore, the reader will feel that the book is money well spent because buying the entire research paper can be quite expensive.
Permission
I always make it a point to contact the author for permission to use certain parts of their writing for my public presentation or PowerPoint slides. I feel like this not only gives me more corporate credibility but also lets you know more about my own business.
networking opportunities
Where relevant, it is very important to find networking opportunities with these business writers. I feel like the quickest way to get your response is to read your book in its entirety and provide constructive feedback on possible improvements. Every good business writer loves feedback because you can collect it and maybe even use it as material for your next book!
Book Review
You can create a book review for him. Even if he doesn’t use it, you can collect these book reviews as a form of reference for his own talks.
Editor
If you want to be an aspiring business writer yourself, you can approach your publisher with a book idea. You can use your book as a starting point (not a template) to attract your editor’s attention.
your business trip
Lastly, I believe that buying a print book is a tangible way to build your own library of knowledge as you mature. There is a form of respect that he pays to the author, and the numerous underlined and folded pages are a testament to how this book impacted him through the different stages of his business journey.
So, go ahead now and read a business book!
