Discover 5 Online Marketing Tools and Strategies for Internet Marketing Success

Times are changing, and with the change, some old businesses are dying and entirely new ways of making money are emerging. Internet marketing is a new, exciting and powerful way to make money. People with nothing more than one of today’s powerful PCs and an Internet connection have powers of communication, distribution, and advertising that corporations only recently dreamed of.

What is the way to market and advertise this new form of business? Should all new methods be used? The answer is a mix. Listed below are 5 methods that have proven successful in achieving internet marketing success.

1. Promotion with the audience
Once people get into the Internet mindset, they think that everything should be done through the Internet. This is simply not true. You can advertise effectively in the standard way. You can advertise your website in the print media, by putting up signs in your local area, handing out free pens with your website URL, handing out business cards, or placing a sign in a prominent location. The material for these procedures can be obtained free of charge and the only thing you have to pay is the price of shipping. This method is especially useful when you sell items on a recurring fee for repeat commissions. A sale can lead to an ongoing monthly income.

2. Promote with people you know
One business had what was known as a funeral rule. The business owner was careful not to offend anyone because she knew that people who would normally attend that person’s funeral would be told about this guy’s bad experience and she would lose that many customers. You can take advantage of this natural network that you have to make your business known to your family, friends and acquaintances. If they really like it, it will also spread to your network.

3. Promotion with articles
A very powerful tool to gain traffic and publicity is article marketing. By writing helpful articles and posting them to online article directories, you can harness the power and publicity of the article directory to advertise your product. Josh Spaulding has a great ebook called Article Marketing Domination that outlines how to get the most out of this tool.

4. Promotion with classified ads
Did you know that there are websites where you can place free classified ads? These websites also offer additional advertising for your ad if you pay an additional fee. You can find sites that have very cheap advertising rates where your message can have a real impact.

5. Promotion with online groups
There are all kinds of interest groups on the web. Google groups are an example of a group collection. You can join a group and give them interesting information by using Digg or Stumbleupon to find interesting and relevant topics. In between, you may include an incorrect statement about your website. However, you must do it in a way that does not appear spammy. Many people have had great success with this method. If you’re selling dog training, obviously dog-related groups would be the ones you’d target. You must make 5 entries on the topic before posting anything related to your business.

Take advantage of these powerful methods and reap the rewards of the Internet lifestyle.

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