If you use Facebook for business, then you should know that like Google, Facebook also has an algorithm that they use to rank things in Facebook News Feed! What things am I talking about? Wall posts, videos, photos and status updates, even rank groups. So how does that affect your business? Well, if it ranks at the top of the news, that means more branding and more traffic.

600 million people use Facebook, if you had the opportunity to rank and be on top of the newsfeed, that can mean massive exposure. The newsfeed shows the latest and most popular content from your friends and their friends’ friends, and updates people on what their friends are up to. With that in mind, let’s take it from a business perspective, if you had a fan page where you could access your customers’ friends and their friends showcasing your products and services, how would you get to the top of the news feed so you can get in that traffic?

Well, the algorithm works like this, the more comments you have and the more likes, Facebook considers it as top news. Facebook also takes into account the type of content. Media/video always ranks higher because people will watch a video before reading a note. The good thing is that Facebook has exposed what their algorithm is so you can follow it and rank high. It’s too much to post here, so you might want to dig around for all the details. Since this algorithm is new, it behooves you to take action now and see the results before others notice. Generate your income and truly Facebook for Business.