The phenomenon of price speculation has a fascinating history. In the 1970s, most service customers had at least a rudimentary knowledge of auto repairs, and therefore there wasn’t that much to hide in a service center.
In the 1980s, with the rise of advanced emission controls and improved electronics, confusion set in. The rapid pace of technology kept everyone, technicians and customers alike, puzzled and guessing.
When the 1990s came to a close, automobiles were full-blown wheeled computers. In addition to complex mechanics and electronics, the industry now encompassed advanced computer technology. Suddenly, sophisticated technical information and a strong understanding of interactive theory between mechanics, electronics, and computers were critical to car repair.
The industry was not ready for this. It still isn’t.
With all the technical confusion of the 1980s and 1990s, price speculation took a firm hold. Mechanics could easily hide behind complex terminology and get nostalgic with the customer: “They just don’t do it like they used to.” Suddenly your car needed $ 300, $ 400, $ 1400 sensors and computing devices.
What was really happening is that his mechanic was learning, he was practicing on his car! Expensive computing devices were often unnecessarily replaced due to misdiagnoses. However, they were damaged by improper diagnostic techniques and outdated test equipment. Even though you didn’t need these parts when you left your vehicle, you made them when you left, AND you paid for them. This still happens today, every day.
Why $ 2,000?
With the 2000 scare in 2000, the dependence on computer technology was evident. Cars were no exception. Automobiles were no longer computers on wheels; now they were a “computer network” on wheels. Today’s cars think and adapt to the environment. Very advanced infrared and fiber optic technology is commonly used. Ultra-low emissions and flexible fuel systems are rising faster than gasoline prices. Hybrids are common! It is in this advanced environment of integrated information technology that you will be charged an exorbitant price today.
It will leave you wondering, “What about $ 2000K?”
