As a fan of both classic and modern, I swap between the two. However, I think there are certain times when each one has its place, and I have to say that today I decided that e-cards suck at Christmas!
Here are 7 reasons why:
- They are lazy [They say… “I was in a hurry, and forgot to get you a real card.”]
- Are cheap [They say… “You’re not worth a couple of dollars for a card and a stamp.”]
- They are blocked by spam filters. [Oh joy!]
- They are impersonal. [Nothing says “Your special” like a handwritten eCard. It just warms the heart doesn’t it?]
- They require the reader to work for their “special gift.” ‘Dear Bob, just visit our online eCard store to download your eCard [number 898323232423] using the access code TRX46546′”. Wow, just thinking about logging into another online retail store to be bombarded with promotional messages while trying to find my “special gift” feels so festive!
- They are temporary. And who wants to print their electronic card on the office laser printer? Whoever said ‘Toner Black’ is the new green and red was seriously disturbed! [My wife likes to put our Christmas cards on display to show friends how popular we are 😉 Just try that with an eCard!]
- And finally… Email is ‘fast’ and ‘convenient’. Christmas cards shouldn’t be… Take a moment to show someone you really care.
And if you’ve missed mail, just pick up the phone and give them a call. At this time of year you must connect… AND DON’T YOU DARE LEAVE VOICEMAIL!
Merry Christmas… and YES… I sent real cards this year.
