When you’re writing articles for internet marketing purposes, there are a few guidelines to follow that will ensure your articles get read. This is a quick list of hot topics that will keep readers interested in your topics because, after all, the purpose is to keep the reader interested and redirect them to your other topics and eventually buy from you!

Here are my top 7 tips for getting your articles read:

1. Use numbers and/or bullets. Like the method you see here, bullet and number lists are quick, easy to prepare, and designed to keep up with people’s short attention spans. Most text editing programs have a feature that automatically indents paragraph points from the main text.
2. Short paragraphs will generally attract more readers.
3. Be original and shine! Show your true self and personality in your articles. You will notice that my articles often mention skiing and snowboarding because that is what I like and that helps me make analogies with the topics. If you want readers to come back to your content, be original and your articles will be read.
4. Use an interesting title that draws attention. Instead of the title being “Learn to Ski”, you could title the article “Top Expert Tips on Learning to Ski for Beginners”. It all comes down to a simple marketing strategy and techniques. Think about the topics you like to read and pay attention to what makes you stop and read the topics; Usually, there is some kind of headline or title that catches the eye and gets the articles read. Magazines on store fronts are a great place to look for examples of this in action.
5. Use any method other than the written word: images, figures, graphs, statistics. When I first land on a website, I immediately scan the entire page to organize it and look for the images and factual figures (if they apply to the content). If I can get the message of the article from the pictures, facts and figures, I will most likely stop and piece together the rest of the details of the written article. This is a great tip for getting your articles read.
6. Along with an attention-grabbing title or headline, if you want your articles to be read, you need to HOLD the reader’s attention. Don’t be exciting in your title and then have a boring article!
7. Use subtitles. Long paragraphs and topics can be broken up by using subheadings, making your articles easier to read. I’ll usually use underlined, bold, and italic fonts to emphasize main points. For example, if I’m writing about learning to ski, I could have 3-4 subheadings:

• Form and Posture
• laps
• unemployment
• Riding the elevators

By sticking to these tips, you should be off to a great start in writing some great articles that will help you with your internet marketing business.