Owning your own domain name is the fastest, easiest and cheapest way to increase your professionalism and that of your business, practically overnight. Understand that in network marketing, or in any other business, you are selling yourself.

In reality, people are far more concerned with YOU than they are with your network marketing business opportunity. I don’t care if you have the best business in the world.

If you don’t successfully position yourself as a leader in the eyes of your prospects, you won’t get anywhere.

With this in mind, understand that you are constantly being judged, evaluated, measured, and compared to other potential upline partners. People want to work with winners. They are attracted to leaders.

It’s a survival instinct that’s part of our very DNA, and you can’t escape it. But you can also use this to your advantage! So what does all this have to do with registering a small domain name?

Well, it’s simple. It’s about professionalism. If you don’t even know how to register a simple domain name, how can you expect other people to follow you to financial freedom?

But there is much more than that. Having your own domain name is crucial for branding yourself, tracking your advertising results, and ensuring your prospects successfully land on your site instead of someone else’s, but after writing this guide, I realized Realize that there is much in this process that meets the eye.

Personally, I will spend hours or even days selecting the perfect domain name that meets my unique 5 criteria that will allow me to find a domain that protects my brand from competition, drives maximum traffic from advertising, and appears in the top search list. engine results. (Just to name a few of the considerations I brought into play.)

Ok, enough of my soap box talk. I’m glad you’re here because we’re going to completely change your company’s image in about 30 minutes, so let’s get started!

95% of network marketers who actually register a domain name pay very little attention to the actual domain selection process. I do not.

I’ll spend hours or even days selecting the right domain name because I’m always thinking five steps ahead of the average business owner, and that’s what I’m going to teach you to do too.

Three reasons why you need to own at least one domain name: First, it’s the added professionalism it brings you. Having your own domain names doesn’t necessarily put points in your professionalism column because it’s an expected practice these days.

But not having one will definitely hurt your image.

Again, because owning one is an expected practice nowadays. Let’s say you were one of my cold market prospects and you didn’t know anything about me at all. I have his contact information, so I decide to send him a short introductory email from my address, which is: bigboymike429787@aol. (Not a real email address.)

What would be your first impression? Do I sound like a professional business owner? A successful CEO? A leader?

Or can you imagine a major college dropout making $8.00 delivering pizza? The truth is irrelevant. I’m on trial for that email address the instant it lands in someone’s inbox.

On the other hand, how would your perception change if my email address had my company name on it?

Now you are left with two options. The impression you get will either be positive due to the professional nature of the name or neutral because domain names themselves have a neutral meaning.

You can avoid negative stigmas because they are generic domains. The second benefit of having your own domain name is that you can now have a personal email address that is not dependent on a third-party provider like AOL, Yahoo, Hotmail, Excite, or GMail.

If you have your own domain name, you can choose any address you like and the email address will include your domain name.

Finally, the third advantage of having a domain name is that you can use what is called “forwarding”. In network marketing, we often use replicated website addresses or affiliate links in our businesses.

These are usually quite long web addresses that are difficult to give out over the phone or place in advertising pieces.

Most of the time, your domain name will include numbers, phrases, and often your name. The bottom line is that it doesn’t look professional. You are losing business just because of the web link itself.

Let me count the ways this will cost you. 1: Every time you give someone your domain name or a link with additional information like your name or ID number, people will automatically delete the additional part and go directly to the main domain name just out of curiosity. It happens all the time.

The bottom line is that you stand to lose that business. 2: You may not put a website address like that in an advertisement of any kind. It means DEATH to your results.

Why? People won’t remember the number at the end of your web address. People won’t just do exactly what I said in #1. ° 1 and will leave your identification number
off so they can go to the main site, but anyone who actually spends money on an ad and doesn’t even bother to set up a real domain name with a redirect obviously has no idea what they’re doing.

Which means it will only attract potential customers who are even less savvy and less professional than the person who placed it. When I see an ad with a full link like that, only one word comes to mind: “hobbyist.” Which means I wouldn’t even bother responding to that ad just for that reason.

3: You’re only asking for trouble if you try to give a long link like these to a potential customer over the phone. Most likely they misspelled it or left a part out.

Try giving a link like this on a conference call and you lose professionalism along with all the listeners who couldn’t spell it correctly no matter how many times you were asked to repeat it.

URL redirection. So like I said, the third advantage of having your own domain name is that you can use what’s called “URL redirect” or “domain forwarding”.

This simply means that you can instruct the company hosting your domain name to “redirect” all traffic coming from your domain (A) to the site (B). This is like telling the post office to forward all your mail to a new address because you just moved into a new house.

Instead of advertising your long link with your name, numbers and codes etc, you would instruct your hosting company to take all the traffic coming to your catchy domain name (which you came up with) and send it to your domain long affiliate. That way you can market your catchy domain name.

Your “redirect” domain name you come up with must have something to do with what you are selling. It should be easy to spell, say, write, and remember.

If you don’t have your own “redirect” domain name for your online business, you’re losing a lot of good customers and prospects to smarter competition.