Not new to the world of network marketing, Usana has been around since 1992. Usana is a network marketing company that makes nutritional and skin care products. Usana uses multi-level marketing (MLM) to sell its products. MLM is a system that uses associates or independent distributors to market their products and recruit other associates to market and sell their products. Those newly recruited associates then turn around and focus on selling and recruiting others. Usana uses the binary compensation plan to reward its distributors.
To be truly successful with Usana, you must be trained in network marketing. You need to market to a target market. Most of the time, you are taught to start building a network of clients and prospects through your family and friends. But eventually their market dries up. Network marketing involves much more than marketing to your warm market. To expand into the cold market, you’ll need to focus on print advertising, postcards, classifieds, etc. Traditional MLM or network marketing companies like Usana like to have their associates market the business opportunity through hotel presentations and house parties. This can be expensive for your marketing budget, but lucrative if you can successfully recruit attendees with a high percentage rate.
What is a binary system compensation plan? You don’t earn money with Usana based on how many levels you have. With a binary system, you have a two-legged team. You have your left leg and your right leg, with branches of levels below. You are compensated weekly with Usana based on your balanced group sales volume. You earn up to 20% of the sales volume amount of that group. Of course, you also make money with Usana network marketing by buying their products wholesale and selling them at retail, along with many other bonus opportunities and incentives available to you.
Usana network marketing may be right for you if you can be taught and can market your business online well. Consider online marketing alongside traditional MLM methods that you will be trained in through Usana. Usana can be lucrative and help you reach your financial goals if it’s right for you. Do your research and then act!
