To do a perfect search engine optimization, you need to follow some of the most important processes to get the best result. The following are the most essential components of search engine optimization:

1: On-Page Optimization: On-page optimization refers to the process of making your website indexable by search engine spiders. It includes a number of processes in it. The following are the main components of on-page optimization:

• Title tag – should be primarily the header of your web page.
• Description Meta tag: Briefly describes the content/service/product of a web page.
• Keyword meta tag – All important keywords are listed in this meta tag.
• Alt tag: Since search engine spiders don’t recognize images, the alt tag is used to describe the image or what the image actually is. It is a fallback for images, in some browsers if the image is not visible, the fallback tag informs about the presence of that image.
• Anchor Text: The titles or words that are important and are used within a web page are linked to go to their respective page are the Anchor text. Anchor texts are the most important text and are heavily weighted by search engine spiders if used correctly.
• Link Title: Used to give a very brief description of a link. When we hover the mouse over the link, it becomes visible.
• Content optimization: This is the most important element of any web page. Check spelling, grammar. Keywords are inserted taking into account that the content looks natural and not full of keywords. The content must be unique and informative.

2: Off-Page Optimization: Off-page optimization serves more than 75% of search engine optimization. It almost moves linking linking and linking. Anything we do in off-page optimization provides a link in return, which is the most important factor in SEO. The following are the main components of off-page optimization:

• Directory Submission – This is the easiest way to make your website popular on the web. By submitting a site to directories, you only ensure that you show your presence to search engine spiders on the web. There are only a few directories where people search for something; Moz, Google, Yahoo, etc. they are between them.
• Link Building – A link to your site from another site shows that your site has something that is useful to others. This is what we call reputation. By building links, you build reputation for your website. The more links to your site, the more reputation your site has and therefore the ranking in SERP.
• Press Release – To quickly get your website out on the web, this is a useful platform. Just tell the world that your site is live.
• Article Submission: Article directories are like banks of information. If you have an account and deposited information (in terms of articles) in it, you will surely earn profit (in terms of links and views).
• Social Bookmarking – It is useful for getting links and online reputations for yourself and other online users. More bookmarks to your most popular site that is online. It can also bring you traffic if you appear on the home page of a social bookmarking website.
• Blogging – If you want your visitors to be updated with any changes to your website, then this is the best platform for you. Start a blog for your website and update your visitors. Share your ideas, get feedback, respond and improve. Blogs are best for directly interacting with your website visitors.

There is more to optimization, which can be done during search engine optimization, but I have just mentioned the essential components.